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We take our footprint seriously

Every pair of soleRebels is made from the most sustainable materials: a combination of recycled, organic and bio-based materials. We embrace deeply sustainable and traditionally zero-carbon methods of production as they are integral parts of Ethiopia’s cultural fabric, a tradition which we grew up with and feel committed to preserving.

What Press is Saying

Alemu recognized a wealth of natural and cultural resources existed closer to home and, with soleRebels, has proven it is possible to deploy local resources and create a global brand.

Harper's Bazaar

CNN's Eleni Giokos caught up with soleRebels CEO, Bethlehem Alemu, to talk about how embracing digital solutions set this Ethiopian footwear brand on a direct path toward a global audience.


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